ARG Tile

SERVICE:
Heart Shine Signature Brand

PROJECT DETAILS
ARG Tile is a new tile installation company specializing in high end, artistic tile creations in high end custom homes. Business owner Alex Greeman came to me with a desire for a high end, luxury brand that was full of life and creativity. 

I created a brand that speaks to his values, services, offerings, and the desires of his ideal customers. The colors, fonts, imagery, and persona all resonate powerfully with the luxury building industry.

With this brand, Alex and ARG Tile will be able to capture the attention and respect of prospective clients. Even better, Alex will be able to represent the unique and stylish tile installations he is known for. 

Project portfolio:

ARG Tile

SERVICE:
Heart Shine Signature Brand

PROJECT DETAILS
ARG Tile is a new tile installation company specializing in high end, artistic tile creations in high end custom homes. Business owner Alex Greeman came to me with a desire for a high end, luxury Brand that was full of life and creativity.

I created a brand that speaks to his values, services, offerings, and the desires of his ideal customers. The colors, fonts, imagery, and persona all resonate powerfully with the luxury building industry.

With this brand, Alex and ARG Tile will be able to capture the attention and respect of prospective clients.

Even better, Alex will be able to represent the unique and stylish tile installations he is known for.  

Project portfolio:

brand guide

Each Signature Brand I create comes with a detailed digital Brand Guide. This includes logo guidelines, color personalities, fonts, photography style, and so much more.

Below are some sample pages from ARG Tile's Brand Guide. 

brand Guide

This digital document details all the messaging and wording for ARG Tile's business and Brand, so they know how to talk about what they do, who they are, what they stand for, and why. 

customer persona
& journey

A digital document that summarizes your Ideal Customer and their desires, fears, and expectations. This Document also explains the "journey" this customer takes with your business and your brand, and gives advice on how to serve them at each phase. 

END RESULT
After working together, ARG Tile:
  • Has a consistent voice, style, and look to use across all their online and print marketing. 
  • Is attracting new clients with clear and purposeful messaging
  • Can easily show up on social media with a consistent look, sound, and feel.

Are you ready to confidently speak your passion and purpose no matter where you show up?

it all starts with your brand