Click here to join the waiting list

Infinite love & wisdom holistic Wellness

Reiki Master and Holistic Healer Christina Lindley has been healing clients in their body, mind, heart, and soul for years. From cancer patients undergoing chemotherapy to women coming to terms with past trauma's, Christina's healing methods bring extraordinary results. She was ready to rebrand with a beautiful new logo, color palette, and website.

She came to Heart Shine for a complete brand refresh and new website. She wanted to refine her messaging to encompass all of her healing services, an elegant and stylish new logo, and incorporate a soothing spa-like vibe throughout her brand.

Project Portfolio

Brand strategy

Christina served clients under the name "Love Path Reiki" for many years, but now wants to expand to other other healing services as well. She also offers Reiki certification classes to those who want to learn this fascinating style of energy healing.

Her brand strategy is to make her audience feel loved and held. With soothing colors, elegant purples, and natural imagery, her visuals further support her message of peace, nurturing, and comfort. Her brand provides inspiration and hope to her clients so they can connect with and heal their heart, mind, body, and spirit. It is welcoming, soulful, and loving. Elegant and whimsical while remaining grounded and approachable.

Christina's mission is to blend energy healing, mindset coaching, and intuitive guidance to help clients find inner peace, release what no longer serves them, and create the fulfilling life they deserve.

This soft and soothing color palette features purple, making it feel deeply spiritual.

The dark navy and rich purple provide a solid foundation for the brighter, lighter shades of lilac and blue. The palette feels natural, safe, grounded, and feminine.

The palette feels inspiring, safe, feminine, and comforting to those who seek refuge and healing.

Brand Colors

Christina wanted a logo that is elegant and lovely without feeling too formal or distant. It was also important to create balance among the words, which was a bit challenging considering the length of her business name!

I took a lovely serif font and added custom whimsical touches to the word "Infinite." The two fonts used are balanced and open, which makes them feel welcoming. Only two fonts are used, keeping the design simple and reducing overwhelm or clutter.

The custom drawing of a heart with a flower inside represents a lotus blooming. It is an update on her previous lotus logo and also represents loving hands to hold and support her client on their journey toward health.