This package provides a very basic Brand so your business has a clear, personalized look and feel that you can apply consistently across your marketing. 

HEART SHINE 
mini  BRAND 

HEART SHINE mini  BRAND

Logo Design or Refresh
Brand Colors
Brand Fonts
Brand Persona
Brand Action Guide
Brand & Customer Messaging Guide

Includes:

Investment:

$550

Timeline:

4 weeks

brand
Action Guide

A collection of custom adjectives that describe how your Brand looks, sounds, and feels to your audience. This Persona is designed to reflect your business and how you serve, and to appeal to your ideal customer.

Brand
Persona

Brand Persona

A helpful PDF that includes your logo variations, colors with Hex codes, fonts, and Brand Persona adjectives. This Guide also provides some helpful tips for implementing your new brand into your graphics and online accounts. This Guide will come in handy as you incorporate your presence across your marketing and online platforms.
A stylish and strategic selection of text styles to represent your business. Font formats depend on your unique needs (options include header, subheader, body, script, decorative)

Details:
  • 3-5 font styles
  • Some specialty fonts require purchase of a commercial license (paid for by you, the client).  

Brand Fonts

Brand
Fonts

A carefully selected collection of colors to represent your business. These colors are selected based on color psychology, brand values, ideal client emotions, and brand messaging.

Details:
  • 4-5 brand colors
  • Color codes are provided

Brand
Colors

Brand Colors

A completely custom logo to use across your business and marketing materials. We can start from scratch or update your current logo.

Details:
  • 3 formats included
  • Logo formats depend on your unique needs (options include primary, typography, submark, initials, or badge)

Logo design/refresh

services Included

Does this sound like a fit?

brand & Customer Messaging  Guide

A Google Doc that details all the messaging and wording for your business and your Brand, so you know how to talk about what you do, who you do it for, and why. This Guide also summarizes your Ideal Customer and their desires, fears, and expectations. 

the branding Process

Step 1

Step 2

Fill in a questionnaire that tells me all about your current brand and business.

I send my feedback (if any) via email. 


Step 3

Let's get this branding party started!

Discover

DESIGN

I complete your brand and compile everything in your Brand Reference Sheet.

I share everything via email, welcoming any comments or changes. You have up to 3 rounds of revisions to make. 

Completion

Based on your feedback and possible revisions, I finalize your brand.. 

You receive all logo, font, and image files in a Google Drive folder. 

I complete your brand and compile everything in your Brand Reference Sheet.

I share everything via email, welcoming any comments or changes. You have up to 3 rounds of revisions to make. 

DESIGN

Step 2

Fill in a questionnaire that tells me all about your current brand and business.

I send my feedback (if any) via email.
Then I start my magic!

DISCOVER

Step 1

the branding process

I complete your brand identity and brand design, and compile everything in a Brand Guide.

We hold a 30-minute Zoom call so I can present the Brand and you can ask questions. You have up to 3 rounds of revisions to make. 

Completion

Step 3

Let's get this branding party started!

-Gina Valdez
Pelvic Health & Fertility

“Heidi is amazing at what she does because she customizes her work to each client.

She really enjoys getting to know her client and their business to make their branding a perfect match to meet the needs of their unique audience.”

-Julie Schlutz
Woodworking Momma

Heidi worked quickly to get straight to the heart of my business.

The logo, colors, fonts, and messaging she put together are just right for my marketing.

I love it all and most importantly, so do my clients!

Testimonial

-Gina Valdez
Pelvic Health & Fertility

Testimonials

“Heidi is amazing at what she does because she customizes her work to each client.

She really enjoys getting to know her client and their business to make their branding a perfect match to meet the needs of their unique audience.”

-Julie Schlutz
Woodworking Momma

Heidi worked quickly to get straight to the heart of my business.

The logo, colors, fonts, and messaging she put together are just right for my marketing.

I love it all and most importantly, so do my clients!

FAQs

The mini Branding Package takes 4 weeks to complete. 

Only if you want to! Maybe you like your brand, but it isn't resonating with your audience. Or maybe you like certain parts of your brand, but it needs to be refreshed and realigned.

Whatever the case, I am happy to explore both a complete overhaul or a rebrand. The cost is the same either way. 

A 50% deposit is required to start working together. The remaining 50% is due upon receipt of the final brand design. 

Payment is processed using Stripe, so all major credit cards are accepted. No checks, cash, bank transfers, or Venmo please. 

No, this service package has a fixed cost even if you won't utilize some of the included pieces. 

How long does the branding take?

Do I have to reset all of my current branding?

You will fill out some legal paperwork, including a Service Agreement, Project Proposal, and pay a 50% deposit to begin work. 

Then you'll fill out a Brand Questionnaire, which is a digital form that gathers all the important info I need about your current brand, business, target customer, and business goals.  

What do I need to do for the branding process?

What are the payment terms?

What if there are parts of this package I don't want, can you remove them to lower the price?

Of course! Use this link to schedule a free consultation and we can chat about your unique business, goals, and situation. 

Let's do this!

This depends on my current project schedule. Once you submit your Services inquiry form, I will respond with available dates. 

Hooray, this is so exciting! Click the button below to fill out and submit your inquiry form. This provides me with your info so I can send you the next steps to start working together. 

I'm so ready, how do we get started?

I'm not sure if this package is what I need, can I get your advice before I sign up?

When can we get started?

It all starts with your brand.

Are you ready to confidently speak your passion and purpose no matter where you show up in your business? 

Let's connect: @heartshinebrand