Topside Quilting studio

SERVICE:
Heart Shine mini Brand

PROJECT DETAILS
Longtime quilter Katie Fallon is ready to start her own business providing longarm quilting service to her local quilting community. That meant she needed a logo and color scheme for her business materials, website, social media accounts, and more. 

Wanting to work with someone local, Katie did a Google search and found Heart Shine Brand Design. After a meeting at a coffee shop, Katie decided on a mini Brand so she could get up and running quickly.  

In just a few short weeks, I presented Katie with several options for her logo and color scheme, and we worked together to fine tune the designs and messaging. I then presented Katie with all the font and logo files she needs, along with a Brand and Customer Guide to help her messaging stay on brand and in line with her visual elements. 

Project portfolio:

Topside quilting studio

SERVICE:
Heart Shine mini Brand

PROJECT DETAILS
Longtime quilter Katie Fallon is ready to start her own business providing longarm quilting service to her local quilting community. That meant she needed a logo and color scheme for her business materials, website, social media accounts, and more.

Wanting to work with someone local, Katie did a Google search and found Heart Shine Brand Design. After a meeting at a coffee shop, Katie decided on a mini Brand so she could get up and running quickly.

In just a few short weeks, I presented Katie with several options for her logo and color scheme, and we worked together to fine tune the designs and messaging. I then presented Katie with all the font and logo files she needs, along with a Brand and Customer Guide to help her messaging stay on brand and in line with her visual elements. 

Project portfolio:

brand Reference Sheet

Topside Quilting Studio didn't want much when it came to a Brand. Just consistent use of colors, fonts, logos, and a cohesive Brand Persona that appeals to their ideal customer.

A mini Brand was the perfect fit.

Each mini Brand I create comes with a digital Brand Reference Sheet. This includes the logo colors and hex codes, font names, and brand persona adjectives. This makes it a handy resource for designing, writing content, and creating marketing materials that are on brand.

Topside Quilting Studio didn't want much when it came to a Brand. Just consistent use of colors, fonts, logos, and a cohesive Brand Persona that appeals to their ideal customer.

A mini Brand was the perfect fit.

Each mini Brand I create comes with a digital Brand Reference Sheet. This includes the logo colors and hex codes, font names, and brand persona adjectives. This makes it a handy resource for designing, writing content, and creating marketing materials that are on brand.

Brand
Reference Sheet

brand & Customer Guide

This digital document details all the messaging and wording for Topside's business and Brand, so they know how to talk about what they do, who they are, what they stand for, and why. This digital document also summarizes their Ideal Customer and their desires, fears, and expectations.

END RESULT
After working together, Topside Quilting Studio
  • Has a custom logo to use on her marketing materials, website, social media accounts, and other business assets
  • Knows what to say, how to say it, and who to speak to. 
  • Can begin attracting new clients with clear and purposeful messaging
  • Can easily show up on social media with a consistent look, sound, and feel.

Katie Fallon
Topside Quilting Studio

Working with Heidi was a breath of fresh air. Highly professional and advanced communicator. She worked with me in a meaningful time frame to get me up and running and looking crisp and put together.

I highly recommend her services.

Client Testimonial

Katie Fallon
Topside Quilting Studio

Working with Heidi was a breath of fresh air. Highly professional and advanced communicator. She worked with me in a meaningful time frame to get me up and running and looking crisp and put together.

I highly recommend her services.

Client Testimonial

Are you ready to confidently speak your passion and purpose no matter where you show up?

it all starts with your brand