woodworking Momma

SERVICE:
Heart Shine Signature Brand

PROJECT DETAILS
Owner and master woodworker Julie Schlutz is a one woman wonder. She creates amazing original pieces in her home workshop, and wants to expand to find new clients and more projects. She came to me wanting a logo and color scheme, so we worked together to create a brand that would embody who she is, what she does, and who she does it for.

In our work together, we crafted a brand that is reliable, approachable, and practical.
Appealing to her target audience of busy moms, she stands out with messaging and design that speak the language of those who most value her creations. 

Project portfolio:

woodworking momma

SERVICE:
Heart Shine Signature Brand

PROJECT DETAILS
Owner and master woodworker Julie Schlutz is a one woman wonder. She creates amazing original pieces in her home workshop, and wants to expand to find new clients and more projects.

She came to me wanting a logo and color scheme, so we worked together to create a brand that would embody who she is, what she does, and who she does it for.

In our work together, we crafted a brand that is reliable, approachable, and practical. Appealing to her target audience of busy moms, she stands out with messaging and design that speak the language of those who most value her creations. 

Project portfolio:

brand guide

Each brand I create comes with a detailed digital Brand Guide. This includes logo guidelines, color personalities,  fonts, photography style, and so much more. Below are some sample pages from Julie's Brand Guide. 

business cards

Julie was so happy with her new logo and colors that she wanted me to design her a business card. Her design is below!

brand guide

Each brand I create comes with a detailed digital Brand Guide. This includes logo guidelines, color personalities,  fonts, photography style, and so much more.

Below are some sample pages from Julie's Brand Guide. 

Brand guide

brand guide

Julie was so happy with her new logo and colors that she wanted me to design her a business card. Her design is below!

business cards

END RESULT
After working together, Julie:
  • Has a cohesive, strategic logo, colors, and imagery style
  • Has clarity on her ideal client, brand values, and messaging
  • Is motivated and excited to continue growing her business

Julie Schlutz
Woodworking Momma

Heidi worked quickly to get straight to the heart of my business. Working together was simple, straightforward, and truly helpful.

The logo, colors, fonts, and messaging she put together are just right for my marketing. It's so helpful to be able to unite my words, my brand values, and my visuals all together.

Before working with Heidi, I struggled with a logo that didn't feel right, a mix-up of colors that didn't work, and not knowing exactly who I was trying to attract as a client. I feel so much clarity and focus now, which helps in all areas of growing my business.

I love it all and most importantly, so do my clients!
I highly recommend getting a custom brand design from Heart Shine!

Client Testimonial

Julie Schlutz
Woodworking Momma

Heidi worked quickly to get straight to the heart of my business. Working together was simple, straightforward, and truly helpful.

The logo, colors, fonts, and messaging she put together are just right for my marketing. It's so helpful to be able to unite my words, my brand values, and my visuals all together.

Before working with Heidi, I struggled with a logo that didn't feel right, a mix-up of colors that didn't work, and not knowing exactly who I was trying to attract as a client. I feel so much clarity and focus now, which helps in all areas of growing my business.

I love it all and most importantly, so do my clients. I highly recommend getting a custom brand design from Heart Shine.!

Client
Testimonial

Are you ready to confidently speak your passion and purpose no matter where you show up?

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