Youngren construction
SERVICE:
Heart Shine Signature Brand
Heart Shine Online Presence
Website Design
PROJECT DETAILS
Owners Scott and Jennifer Youngren have a very successful general contractor business, but needed to improve their online presence. So they hired Heart Shine Brand Design to create an updated, cohesive brand that reflects their past, present, and future.
Then we worked to improve and optimize their online presence across many different platforms, including LinkedIn, Instagram, Facebook, Yelp, their local Chamber of Commerce, and more.
Finally, I completely redesigned their website from scratch and performed SEO optimization for greater visibility and discoverability.
Project portfolio:
Youngren
construction
SERVICE:
Heart Shine Signature Brand
Heart Shine Online Presence
Website Design
PROJECT DETAILS
Owners Scott and Jennifer Youngren have a very successful general contractor business, but needed to improve their online presence. So they hired Heart Shine Brand Design to create an updated, cohesive brand that reflects their past, present, and future.
Then we worked to improve and optimize their online presence across many different platforms, including LinkedIn, Instagram, Facebook, Yelp, their local Chamber of Commerce, and more.
Finally, I completely redesigned their website from scratch and performed SEO optimization for greater visibility and discoverability.
Project portfolio:
brand guide
Each brand I create comes with a detailed digital Brand Guide. This includes logo guidelines, color personalities, fonts, photography style, and so much more. Below are some sample pages from Youngren's Brand Guide.
Note: I did not design their logo.
Brand guide
Website
I designed and created a simple, on-Brand, easy to navigate WordPress website for Youngren Construction. This website has basic SEO services included, and is optimized for both mobile and desktop navigation and viewing.
Want to see the live site in action?
brand guide
Their business cards were very plain and basic, so we took the design up a notch with more colors and brand messaging.
business cards
brand guide
The company had plenty of branded shirts for their male staff and crew, but nothing flattering for the female employees. I fixed that with a simple, stylish shirt design!
T-shirt
brand guide
Youngren Construction is a proud supporter of the Fallbrook community, so they need an eye-catching, colorful banner that is on brand and memorable. They also needed updated graphics for print and digital ads in local Fallbrook media outlets like the Fallbrook Village News. Finally, they needed new job site signs for their active projects.
I designed everything and helped manage each order with their local print shops.
signs, banners, & ads
brand guide
Each brand I create comes with a detailed digital Brand Guide. This includes logo guidelines, color personalities, fonts, photography style, and so much more. Below are some sample pages from Youngren's Brand Guide.
Note: I did not design their logo.
business cards
Their business cards were very plain and basic, so we took the design up a notch with more colors and brand messaging.
T-Shirt
The company had plenty of branded shirts for their male staff and crew, but nothing flattering for the female employees. I fixed that with a simple, stylish shirt design!
signs, banners, & Ads
Youngren Construction is a proud supporter of the Fallbrook community, so they need an eye-catching, colorful banner that is on brand and memorable. They also needed updated graphics for print and digital ads in local Fallbrook media outlets like the Fallbrook Village News. Finally, they needed new job site signs for their active projects.
I designed everything and helped manage each order with their local print shops.
Online presence
With their new Brand and Website created, Youngren Construction was ready to establish their small business online with a consistent, effective digital presence. The goal is to attract their target audience and convert them into customers.
Using their Brand and understanding of their industry and ideal client, I performed SEO Keyword Research and an audit of their online presence to see what needed to be improved.
Then, I helped them set up an online presence that they can build on to continue growing their digital reach.
Google Business
LinkedIn
With their new Brand and Website created, Youngren Construction was ready to organize their small business online with a consistent, effective digital presence. The goal is to attract their target audience and convert them into customers.
Using their Brand and understanding of their industry and ideal client, I performed SEO Keyword Research and an audit of their online presence to see what needed to be improved.
Then, I helped them set up an online presence that they can build on to continue growing their digital reach.
Online Presence
Google Business
After working together, Youngren Construction:
- Is showing up regularly on social media with engaging, dynamic visual identity and messaging
- Has a simple, clear website optimized for SEO
- Has a consistent presence across all their online and print marketing.
- Is attracting new clients with clear and purposeful messaging
Scott & Jennifer Youngren
Youngren Construction
Before we worked with Heidi, our Brand was pretty undefined and scattered. We were using either a bunch of different colors or no color at all. Our logo was great but we definitely needed more.
Heidi is amazing at what she does! She listened carefully to what we wanted, had great advice on what we needed, and was very easy to work with. She is always open to feedback, and we trust her advice and expertise.
Since launching our new Brand and website, we are getting many more calls to the office for brand new clients who found us online.
As a bonus, Heidi also helped guide us in gathering online reviews from previous clients, and managing the ones we had already. That alone is worth its weight in gold!
We highly recommend Heart Shine Brand Design to any company looking to elevate their Brand, messaging, and online presence. Thank you, Heidi!
Client Testimonial
Scott & Jennifer Youngren Youngren Construction
Before we worked with Heidi, our Brand was pretty undefined and scattered. We were using either a bunch of different colors or no color at all. Our logo was great but we definitely needed more.
Heidi is amazing at what she does! She listened carefully to what we wanted, had great advice on what we needed, and was very easy to work with. She is always open to feedback, and we trust her advice and expertise.
Since launching our new Brand and website, we are getting many more calls to the office for brand new clients who found us online.
As a bonus, Heidi also helped guide us in gathering online reviews from previous clients, and managing the ones we had already. That alone is worth its weight in gold!
We highly recommend Heart Shine Brand Design to any company looking to elevate their Brand, messaging, and online presence. Thank you, Heidi!
Client Testimonial
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Heidi Slack - Heart Shine Brand Design